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Adobe AD0-E608 Exam Syllabus Topics:

Adobe Customer Journey Analytics Business Practitioner Professional Sample Questions:

1. A company ran an A/B test on their paid social media messaging, showcasing products from two different categories, with the goal of understanding which product category drove more sales on which platform.
All the ads were tagged with appropriate campaign parameters. The product analyst tasked with assessing test performance has several data views from which to choose.
Which one would best support product category analysis?
Response:

A) The data view with product analytics and email survey data only.
B) The data view with email send data, web analytics data, sales data, survey information, and product classification information.
C) The data view with social impressions from all platforms, email send data, web analytics data, and product classification information.
D) The data view with social impressions from all platforms, web analytics data, sales data, and product classification information.

2. Which actions are necessary when interpreting campaign performance in Adobe CJA?
(Select two.)
Response:

A) Enable Real-Time Data Sync
B) Check Identity Resolution Logs
C) Review Campaign Metrics
D) Monitor Conversion Rates

3. Which steps should be taken when creating reports for external business partners?
(Select two.)
Response:

A) Apply Data Privacy Rules
B) Assign Temporary Report Access
C) Create Custom Data Views
D) Use Report Export Templates

4. Your team is sharing monthly campaign performance reports with external partners, but some partners report missing files. After investigating, you discover that access permissions were not set correctly. What should you do next?
Response:

A) Use fallback metrics for incomplete reports.
B) Increase the report delivery frequency.
C) Reassign report distribution tasks to the marketing team.
D) Update access permissions to include all intended recipients.

5. Which features support real-time data analysis in Adobe CJA?
(Select two.)
Response:

A) Event Processing Engine
B) Data Retention Policies
C) Real-Time Data Sync
D) Profile Data Management

Solutions: