Microsoft Dynamics 365 Marketing Functional Consultant - MB-220 Exam Practice Test

You are the marketing manager at Contoso, Ltd. Your team has created a survey and sent it out through email for responses.
You would like to export the responses for further analysis.
Which export file format should be used to complete this task?
Correct Answer: D
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You are a Dynamics 365 Marketing functional consultant.
Marketing pages must conform to corporate branding standards. You need to ensure they all use the same style sheet.
How can you add the style sheet?
Correct Answer: D
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You are responsible for all outgoing marketing emails at Contoso, Ltd.
You are tasked with the best practices aimed at increasing delivery and interaction rates.
Which question is answered by the email insight statistic listed? To answer, drag the email statistic to the question answered by that statistic. Each statistic may be used one, more than once or not at all. You may need to drag the split bar between panes or scroll to view the content.
NOTE: Each correct selection is worth one point.
Correct Answer:

Explanation:
The marketing department wants to set up a real-time trigger-based journey to thank contacts who made a donation toward a specific cause. To achieve this, the donation process will initiate a Dynamics 365 Customer Insights - Journeys trigger. This process will include the URL of the individual hero banner of the cause.
You need to ensure that the image from the event trigger is added to the email and displays correctly.
Which two steps do you need to perform? Each correct answer presents part of the solution.
NOTE: Each correct selection is worth one point.
Correct Answer: B,C
You have a customer journey that sends an email, creates a phone call activity and sends a text message.
Which set of actions must you take to activate your customer journey?
Correct Answer: D
You are a Dynamics 365 functional consultant for Contoso Ltd. Contoso is expanding to other countries
/regions and you need to translate one of your English surveys into French.
Which step should you take to translate the survey so that all of your existing segments and journeys remain intact?
Correct Answer: D
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You have been tasked with creating the structure necessary to include dynamic content in email messages.
Which three types of items can be placed in a message as dynamic values? (Choose three.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
Correct Answer: A,B,E
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You are an event coordinator for Contoso, Ltd.
You are creating a multi-day conference event that will include three tracks with four sessions in each track.
These sessions and tracks will need to be visible on your event website.
Which four steps must you complete, in sequence, to complete your task? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
Correct Answer:

Explanation:

Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/set-up-event
https://docs.microsoft.com/en-us/dynamics365/marketing/set-up-event-portal#publish-event
You are pan of the marketing department at AdventureWorks Cycles and recently started using Dynamics 365 Customer Insights - Journeys.
You want to know the results of the different marketing activities run across the organization. Specifically, the statistics, analytics, and key performance indicators (KPIs) based on your marketing results.
On which three entities can you find this information? Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.
Correct Answer: B,D,F
You are a Dynamics 365 Marketing functional consultant.
Your company wants to:
* control access to Marketing features that could incur extra costs, and
* make sure no extra costs are being incurred by exceeding existing Marketing subscription limits.
Which three steps should you take? Each correct answer presents part of the solution.
Correct Answer: A,B,D
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Your organization wants to create forms and embed the forms on your external website. You are creating forms for the different processes and need to select the proper audience for the form. Which two audiences could you select?
Correct Answer: B,C
The sales team needs guidance on adding Contacts to existing segments.
Which three statements accurately describe those process? Each answer represents a complete solution.
Correct Answer: A,C,D
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You are a marketing professional.
You have created a marketing form and want content items to automatically fill in for the customer.
What is a valid form for prefill?
Correct Answer: A
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In order to follow recommended guidelines, you will need to synchronize only those entities that are necessary to meet ProseWare's business objectives.
In addition to the typical entities synced automatically (contact, accounts, events, interactions, etc), which two additional entities will ProseWare need to enable for synchronization? Each answer represents a partial solution.
Correct Answer: B,D
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