MCE-Dev-201 Exam Training Practice Tests (Salesforce Certified Marketing Cloud Engagement Developer)]

Question 1

Northern Trail Outfitters' legal team is concerned about the daily import process that brings in subscribers to a Sendable Data Extension, even when records have already been targeted for deletion.
Which two true expected behaviors for these recordsoccur in the event a send is initiated directly to this Sendable Data Extension?
Choose 2 answers

A. Records still in the suppression phase will beexcluded from sends. B. Records that have already been deleted will be treated as new records. C. Records that have been deleted will be excluded from sends Indefinitely. D. Records still in the suppression phase will only be excluded if manually specified during send time.

Correct Answer: A,C

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Question 2

Northern Trails Outfitters is using REST API to send emails to customers after a purchase.
Which considerations should be taken regarding the token used in the API Call?

A. Make a token API call and re-use the token until the next API call fails. B. Make a token API call and re-use the token for that subscriber. C. Make a token API call and re-use the token until the token expires. D. Make a token API call before each triggered send API call.

Correct Answer: C

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Question 3

Which activity is required before a compressed file can be imported?

A. Decompress File B. File Transfer C. Data Extract D. Import File

Correct Answer: B

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Question 4

A developer receives a request for tracking data for alt sends associated with a specific JoblD. The developer needs to see Sends, Opens, Clicks, and Bounces.
Which two activities could the developer use? Choose 2 answers

A. Server-Side JavaScript Activity B. SQL Query Activity C. Tracking Extract Activity D. Campaign Data Extract

Correct Answer: B,C

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Question 5

A developer needs to configure an Email Send Logging Data Extension for a new business unit.
Which option should be used?

A. Create from a copy of an existing Send Log in another business unit B. Create and ensure it has the name "Send Log" C. Salesforce Support should create the data extension D. Create using the SendLog Data ExtensionTemplate

Correct Answer: D

Question 6

A developer wants to create an AMPscript FOR loop that populates HTML table rows based on the number of rows and data in a target DE. Where should the developer place the FOR keyword to begin the loop?

A. Before the <td> tag B. Before the <table> tag C. Before the <tr> tag D. Before the <tbody> tag

Correct Answer: C

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Question 7

Why woulda developer use LookupRows Instead of the Lookup AMPscript function?

A. To see how many rows are In a data extension B. To access a data extension, as Lookup only targets lists C. To return a complete rowset from the data extension D. To stay at the limit of two Lookup calls in one email

Correct Answer: C

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Question 8

A developer wants to write a query to compile data originating from an HTML form so it can be exported in CSV format. However, the source data extension may containline breaks within the Comments field, which makes it difficult to read and sort the resulting CSV.
Which SQL functions could be used to change each line break to a single space?

A. FORMAT and SPACE B. LTRIM and RTRJM C. REPLACE and CHAR D. REPLICATE and NCHAR

Correct Answer: C

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Question 9

A developer is troubleshooting the cause of incomplete results in the link tracking data for an email send.
How should the RedirectTo AMPscript function be described as it relates to link tracking'

A. It ensures link href values containing AMPscript variables are recorded in tracking B. It ensures static link href values are recorded in tracking C. It ensures link href values containing HTML bookmarks or anchors are recorded in tracking D. It prevents link href values from getting recordedin tracking

Correct Answer: D

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Question 10

The Contact Delete feature can be used within an Enterprise 2.0 account from which business unit?

A. The business unit where the contact was introduced B. None of these C. Only in Agency accounts D. The Parent account E. Any business unit

Correct Answer: D

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Question 11

A developer is implementing a custom profile center and using the LogUnsubEvent request. Which parameter is required for the event to be tied to the appropriate send?

A. SubscriberKey B. Unsub Reason C. JobID D. ListID

Correct Answer: C

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Question 12

NTO is reconsidering the requirement to have English, Spanish and French versions of their email campaigns.
They request a developer to create a query which aggregates clicks grouped by language of the recipient.
Language is stored in a Profile Attribute. Which two Data Views would be included in the query? Choose 2 answer

A. _Subscribers B. _AllSubscribers C. _Click D. _Subscribers

Correct Answer: A,C

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Question 13

NTO is using an asynchronous SOAP API call to the TriggerSend object to send order confirmation email to their customers. Which API object and attribute should be used toretrieve the status of the API call?

A. Result Object and EmailAddress B. ResultItem Object and RequestID C. Result Object and ConservationID D. ResultItem Object and OrderID

Correct Answer: B

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Question 14

Northern Trail Outfitters (NTO) wants to determine the best identifier for subscribers across all channels.
What should be recommended5

A. Email Address B. Mobile ID C. Contact Key D. Subscriber ID

Correct Answer: C

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Salesforce Certified Marketing Cloud Engagement Developer - MCE-Dev-201 Exam Practice Test