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Salesforce Media Cloud Consultant Sample Questions:

1. Aconsultant needs to see the performance trend of the ad inventory sold in june of the last five years and use this information as input for campaigns next june. Which two optional add-on salesforce reporting components can be coupled with media cloud advertising sales management to gather, correlate, and present historical ad campaigns data for better decision making at the beginning of the sales cycle?

A) CRM analytics
B) ad manager
C) marketing cloud intelligence
D) tableau

2. A digital publisher wants to integrate its google ad manager (GAM) server with advertising sales management (ASM). Which set of object need to be populated in this scenario?

A) ad server, ad server application, and ad server user
B) ad server, ad server account, and ad server user
C) adserver,ad server account, and ad server advertiser
D) adserver,ad server application, and ad server advertiser

3. Abroadcaster, who has implemented media cloud, wants to have a comparative view of planned versus actual revenue based on actual impressions. In which two ways can a consultant obtain both planned and actual revenue amounts?

A) planned revenue from Ad server and actuals from Media Cloud
B) planned revenue and actuals from media cloud
C) planned revenue from media cloud and actuals from Ad server
D) planned revenue and actuals from Ad server

4. A Media Publisher is using Advertising Sales Management (ASM) to manage their B2B Ad Sales business and Google Ad Manager (GAM). They want to have a complete view of their media plans using dashboards.
Which system integration provides built-in dashboards to integrate with the ASM application?

A) CRM Analytics
B) Marketing Cloud Intelligence
C) Tableau
D) Google Data Studio

5. A company has purchased the media cloud solution. the it manager in charge of the deployement wants to understand which tools in media cloud can be used to mae legacy system data model to the media cloud data model? Which two tools should the consultant metion to the IT manager in this case?

A) schema builder
B) IDX build tool
C) IDX workbench
D) setup / object manager

Solutions: