Instant Download SAP: C_C4H260_01 Free Updated Test Dumps
Valid C_C4H260_01 FREE EXAM DUMPS QUESTIONS & ANSWERS
SAP C_C4H260_01 Exam Syllabus Topics:
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NEW QUESTION 14
Your customer wants to improve the business process between marketing and direct or indirect sales areas. You recommend implementing the SAP Sales Cloud integration. Which business processes can you realize by integrating SAP Marketing Cloud and SAP Sales Cloud? Note: There are 2 correct answers to this question.
- A. A delta load of all changes to existing opportunities in SAP Marketing Cloud triggers the creation of opportunity interactions in SAP Sales Cloud.
- B. A delta load of all newly created opportunities in SAP Sales Cloud triggers the creation of opportunity interactions in SAP Marketing Cloud.
- C. For each lead sent through the campaign, SAP Marketing Cloud creates a lead interaction that is assigned to a respective contact.
- D. For each lead sent through the campaign, SAP Marketing Cloud creates an opportunity interaction that is assigned to a respective contact.
- E. Campaign automation in SAP Marketing Cloud triggers the creation of leads in SAP Sales Cloud.
Answer: C,E
NEW QUESTION 15
Your customer is a manufacturer that currently executes campaigns for both B2B and B2C contacts. Which system flags store the business relationships of these contacts? Note: There are 2 correct answers to this question.
- A. IsConsumer
- B. SAPERPAccountld
- C. SAPCRMBusinessPartnerld
- D. IsContact
Answer: A,D
NEW QUESTION 16
Your customer wants to send a discount to every consumer as soon as they install their mobile app. Which of the following are the correct campaign types to use? Note: There are 2 correct answers to this question.
- A. Paid search
- B. Facebook
- C. Trigger-based
- D. Mobile Campaign
Answer: C,D
NEW QUESTION 17
Which communication mediums can be maintained via the campaign execution blacklist? Note: There are 2 correct answers to this question.
- A. SMS
- B. Facebook
- C. E-mail
- D. Push notification
Answer: A,C
NEW QUESTION 18
In your SAP Marketing Cloud system, the e-mail address is configured as "shareable". Hence, more than one customer can have the same email address. For each e-mail address you want to send out a newsletter only once. Where would you assign the retention period when using the random operation?
- A. Target group configuration Mapping of segmentation object keys to member components
- B. Target group configuration Default segmentation objects for individual member types
- C. Target group configuration Settings for individual segmentation objects
- D. Target group configuration General settings
Answer: B
NEW QUESTION 19
You want to delete the interactions of several contacts from SAP Marketing Cloud that were collected via one specific source system. Interaction information from other sources can remain in SAP Marketing Cloud. Which application jobs do you need to execute? Note: There are 2 correct answers to this question.
- A. Interactions: Delete Flagged Interactions
- B. Interactions: Flag Interactions for Deletion
- C. Contacts: Flag Contacts for Deletion Based on Target Group
- D. Contacts: Delete Flagged Contacts
Answer: A,B
NEW QUESTION 20
What reporting options are available as part of analytics within SAP Marketing Cloud? Note: There are 2 correct answer: to this question.
- A. Analytics Stories
- B. Operational reports
- C. Consumer reports
- D. System reports
Answer: B,D
NEW QUESTION 21
You want to change an attribute label in segmentation to make it more user friendly. How can you do this?
- A. Change the attribute label directly in the Segmentation Models app.
- B. Change the attribute label in the Manage Your Solution app.
- C. Choose the relevant data source for the segmentation object and add the desired attribute label.
- D. Choose the segmentation profile in the Segmentation Configuration app and change the attribute label.
Answer: C
NEW QUESTION 22
Which Core Data Services (CDS) view types are typically called by analytical tools such as SAP Analytics Cloud or the Query Browser?
- A. Consumption views
- B. Basic views
- C. Reuse views
- D. Composite views
Answer: A,D
NEW QUESTION 23
What applications can you use to bring extensibility-related developments from the quality to the production system within SAP Marketing Cloud?
- A. Export and Import Business Object Metadata
- B. Export and Import Data (CSV)
- C. Export and Import Segmentation Configuration
- D. Export and Import Software Collection
Answer: C
NEW QUESTION 24
You are using the A/B testing feature of campaign management to maximize the efficiency of your e- mail campaigns. Which determination methods for identifying the winner email are supported in SAP Marketing Cloud? Note: There are 2 correct Answers to this question.
- A. Rate of Opened Messages
- B. Unique Click Through Rate
- C. Sent Messages
- D. Hard Bounces
Answer: A,C
NEW QUESTION 25
You want to create an engagement score that behaves differently depending on the country the contact comes from and the timestamps of the interactions. Which rules allow you to meet your requirements with one score? Note: There are 2 correct Answers to this question.
- A. If two rule models with the same validity are active, no rule model is executed.
- B. The system automatically detects the context where the score is executed and selects the best-fitting rule model for score calculation.
- C. A score can have more than one rule model, because rules can have different validity and application scope.
- D. If a rule consists of more than one condition, they are always logically combined by OR.
Answer: B,C
NEW QUESTION 26
You want to bring multiple branches together for a campaign and simplify it by merging. What are the important points to consider when using this functionality? Note: There are 2 correct Answers to this question.
- A. As soon as one contact enters a No-branch, the contact can move back to the corresponding Yes- branch.
- B. As soon as one contact enters a No-branch, the contact cannot move back to the corresponding Yes- branch.
- C. Merged branches are always combined with an OR condition.
- D. You can merge branches in the Campaign Designer irrespective of the e-mail sent in the original branches.
Answer: A,D
NEW QUESTION 27
A marketer creates a campaign with spend items in SAP Marketing Cloud. Which components are created in SAP ERP when this campaign is released? Note: There are 2 correct Answers to this question.
- A. A project
- B. A budget plan
- C. An internal order
- D. A work breakdown structure (WBS) element
Answer: C,D
NEW QUESTION 28
Your customer data needs to be seen in the Marketing Calendar for the purpose of trade promotions.
Which of the following fields are mandatory to maintain in the Custom Business Object (CBO)? Note:
There are 3 correct Answers to this question.
- A. Contact ID
- B. Origin
- C. Description
- D. Key identifier field
- E. Start, End date
Answer: B,E
NEW QUESTION 29
How does SAP Marketing Cloud support services with long term agreements? Note: There are 2 correct answers to this question.
- A. By grouping marketing objects, such as programs and campaigns
- B. By triggering up-selling to higher valued product bundles
- C. By allocating budget for marketing activities and plan budgets
- D. By running campaigns to prolong contracts
Answer: B,D
NEW QUESTION 30
You need to create a new custom report that contains information from two different data sources. Which apps would you use to create this?
- A. Custom CDS ViewsCustom Analytical QueriesExport Software Collection
- B. Custom CDS ViewsView BrowserExport Software Collection
- C. Import DataCustom Analytical QueriesExport Software Collection
- D. Import DataView BrowserExport Software Collection
Answer: A
NEW QUESTION 31
How do you reach customers on their birthday that have enrolled in the loyalty program and that have made at least two purchases in the last month?
- A. Build a control group and assign it as a target group in the campaign designer.
- B. Build a dynamic target group and assign it as a target group in the campaign designer.
- C. Build a live target group and assign it as a target group in the campaign designer.
- D. Build a static target group and assign it as a target group in the campaign designer.
Answer: B
NEW QUESTION 32
Your customer wants to integrate consumer master data from multiple source systems with differing data quality. What should you do to ensure that the most reliable data sources are given preference when the Best Record is built in SAP Marketing Cloud.
- A. Set up a communication medium for each source system.
- B. Make sure the source system is sending the Validation Status attribute.
- C. Load the more reliable data sources before other ones.
- D. Configure the priority for each origin of contact ID.
Answer: D
NEW QUESTION 33
You want to create a custom business object and there are three options to load data into it. What UI can you use to show the custom business object's data fields?
- A. Contact profile
- B. Contact list
- C. Corporate account list
- D. Segmentation models
Answer: D
NEW QUESTION 34
Every Monday you send recommendations by e-mail to consumers who bought product(s) from a specific product category during the previous week. What target group category should you use?
- A. Static
- B. Dynamic
- C. Live
- D. Trigger-based
Answer: B
NEW QUESTION 35
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