Exam Name: Certified Digital Marketing Professional
Certification Provider: DMI
Corresponding Certification: DMI Certification
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Check Updated on: Jul 23, 2026
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DMI CDMP7.0 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Email Marketing & Automation | - Email Campaign Design - Email Metrics & Optimisation - Automation Workflows |
| Paid Search & Advertising | - PPC Keyword Research - Campaign Setup and Bidding - Display & Video Advertising |
| Digital Marketing Fundamentals | - Developing Objectives & Strategy - Principles of Digital Marketing - Digital Research & Customer Insights |
| Digital Strategy & Planning | - Integrated Strategy Development - Setting KPIs & Budgets - Channel Selection & Planning |
| Content Marketing | - Measuring Content Performance - Publishing & Distribution - Content Strategy & Planning |
| Website Optimisation & UX | - User-centred Website Design - Ecommerce & Social Commerce - A/B Testing & Optimization |
| Social Media Marketing | - Audience Growth & Engagement - Campaign Development & Optimisation - Key Social Platforms |
| Analytics & Measurement | - Google Analytics 4 Fundamentals - Data-Driven Decision Making - Tracking & Reporting |
| Search Engine Optimisation (SEO) | - SEO Strategy & Best Practices - On-page & Off-page SEO - Measuring SEO Performance |
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